The Effects Of Global Warming On Earth - 1577 Words

To sustain life on earth, the earth temperature must be maintain at a very delicate figure. But what if the unthinkable happens? What if the earth’s temperature was to increase by a just mere half a degree, maybe a full or even two or three, the effects could be devastating to the environment, to me and to you. Unfortunately we may have the opportunity to see the effects of the earth temperature rising a few degrees in this lifetime. According to scientist, for hundreds of thousands of years, a phenomenon known as the greenhouse effect kept the earth at a comfortable temperature to allow life on earth. This process is necessary to support and maintain life on earth. But just like any good thing, too much of it could be dangerous. Greenhouse gases acts as a blanket that is wrapped around the earth. This traps energy in the atmosphere and the energy is then heated up by the sun’s rays. Because of this, another phenomenon has come to be. It is known as global warming. Gl obal warming is constant rise in the global average temperature near the surface of the earth. Although to some, global warming is nothing more than a myth, a rumor to scare the race into rethinking their selfish acts, but global warming is no myth. I believe that global warming is far from a myth, it is real and it is dangerous. The evidence is all around us. If you look to the stars, you can see that the atmosphere is full of human-produced molecules that is casing the earth to warm. If you look at the sameShow MoreRelatedGlobal Warming And Its Effects On The Earth927 Words   |  4 PagesGlobal-Warming Mother Earth is burning as we speak; humanity has killed our precious Earth. Global-warming is a vicious killer that was created by the humans on this Earth, and there s no way to cure it. We,as humans, have the power to cleanse the Earth, but instead we destroy it. Heat is absorded by carbon dixide and greenhouse gases. A greenhouse gas absorb thermal radiation emmited by the Earth s surface. As the sun s energy reaches the Earth’s surface some of it goes back out into spaceRead MoreThe Effects Of Global Warming On The Earth901 Words   |  4 Pages What is Global Warming? Countless feel as if it is a natural phenomenon that the Earth cycles through. They are terribly mistaken. It is the effect of greenhouse gasses that are emitted by the machines we use today. These gasses are becoming trapped in the earth’s atmosphere, causing the temperature to rise. The effects of global warming are all around us and are becoming more prominent. There are already efforts in place to stop it and programs to â€Å"go green†. This climate change is a serious threatRead MoreThe Effects Of Global Warming On The Earth992 Words   |  4 Pagesthe Earth. Global warming is a problem that some people choose to ignore. They claim it doesn’t exist. Global warming is real. It is time for people to stop ignoring it and start finding a solution. What is global warming? Global warming is the result of certain gases building up in the atmosphere that block heat from escaping. These gases are causing a temperature rise in the Earth’s atmosphere and causing climate change. The rise in the Earth’s temperature has had many effects on the Earth itselfRead MoreGlobal Warming And Its Effect On Earth1612 Words   |  7 PagesName: Course: Title: Global Warming Introduction For over a hundred years, humans have understood the possibility of atmospheric warming due to anthropogenic carbon dioxide emissions. As early as 1896, Swedish chemist Svante Arrhenius predicted that a doubling of atmospheric carbon dioxide would raise average global temperatures by 4.95 degrees C (9.0 degrees Fahrenheit) (Valente, 1995). The greenhouse effect, a natural phenomenon that has allowed the development of life on earth, is thought by manyRead MoreThe Effects of Global Warming on the Earth990 Words   |  4 PagesGlobal Warming Earth’s temperature is a vital aspect to Earth and its surroundings. The atmospheric temperature along with natural gases is the significant reasons why Earth inhabits all of its life. When there are changes that alter the natural affects of Earth’s environment there are factors that places the environment at risk. Increase warming of global temperatures account as a major concern of Earth’s surroundings. Global warming is a prominent source to consider how and why the environmentRead MoreThe Effects Of Global Warming On The Earth Essay1320 Words   |  6 PagesGlobal warming is an increase in the earth’s average atmospheric temperature that causes corresponding changes in the climate and the may result from the greenhouse effect. Many people do not believe that this is true. There are multiple studies that provide information to prove global warming is factual. As the years go by, the more damage is being done to our atmosphere and it is affecting the e arth. It is not hard to believe that global warming affects the earth so negatively by the drastic changeRead MoreThe Effects Of Global Warming On The Earth Essay1733 Words   |  7 PagesSave the Earth The Earth is slowly dying and we can save it, however, it requires some initiative. Global warming, or climate change, is a very real problem that may soon wipe out the Earth’s resources. Some of which include necessary items such as natural foods and water. This problem doesn’t just happen in some third-world country no one has heard of. This is happening right in our own back yards. This problem has a very simple solution: conserve energy, cut down on Carbon Dioxide emissionsRead MoreThe Effects Of Global Warming On Earth882 Words   |  4 Pages Global warming is an increase in the overall temperature of earth atmosphere. Earth s climate is changing, temperatures are rising, snow and rainfall are shifting, and more extreme climate like heavy rainstorms and high temperatures are already affecting the society and economy. Scientists are confident that many of the observed changes are happening because of the global warming. Warming and climate are changing an d increasing every year. The main Cause are by people burning fuels to generateRead MoreThe Effects Of Global Warming On The Earth901 Words   |  4 PagesInconvenient â€Å"by Al Gore. In this video Gore is explaining about how the earth has became hotter than it ever has before. The ten hottest years we have ever had have been in the last fourteen years. According to the video the hottest year was in 2005. From Gore’s viewpoint we as the people are causing global warming by ourselves. Because we are the ones that are causing global warming it is having some major effects on the earth. You have Mt. Kilimanjaro, which over the years has had a lot of snow onRead MoreGlobal Warming And Its Effect On The Earth2122 Words   |  9 PagesWhat is global warming and what is the proof that it exists? The topic of whether global warming is real and what the consequences it may have has been heavily debated for quite some time now. The reason why it has been debated for such an exten ded amount of time is because there are still unknowns to confirm that global warming is a true threat to the earth. Many people do not believe in global warming because they truly do not know the basic concept of global warming. There are missing pieces to

The Is The American Dream Essay - 2305 Words

To go from something to nothing is the American Dream. No where else on the planet is it possible for any man to wake up, gather himself, and begin a daily pursuit of excellence. The United States does not subject her citizens to oppression, a defined class system, or a limit to one’s potential. There is no supreme leader demanding complete submission and no government entity funneling the populace’s wealth for a centralized, undisclosed reason. Rather, America boasts the image of the self-made, autonomous entrepreneur. Through hard work and dedication, any person can achieve limitless success despite current financial status. It is for this reason that many illegal immigrants are willing to risk everything for themselves and their families. There is but one, simple thing standing between the land of opportunity and any man, and that is the written consent of Uncle Sam himself. All of America’s wondrous aspects and ideals may seem too good to be true, and for man y, they will be no more than a dream. For others, the allure is too great, despite legality. It is those who are willing to outstep legal boundaries that pose as a serious threat to the American economy and all the good that accompanies it. As a nation rooted in immigration, America has thrived on the aspirations of greatness, both foreign and domestic. However, despite the desire for everyone to have a chance at a better life for themselves and their family, not everyone can become a legal resident. But this factShow MoreRelatedAmerican Dreams : The American Dream1068 Words   |  5 PagesAmerican Dream? American Dream: Noun, the ideals of freedom, equality, and opportunity traditionally held to be available to every American. That is the definition of the American dream according to Dictionary.com, but the American Dream is more than a definition, but a way of life for many. Millions of immigrants come to our country in search of this â€Å"American Dream† including my grandparents but more and more are disappointed. So does the American Dream exist? Has it ever existed or has it allRead MoreAmerican Dreams And The American Dream Essay1727 Words   |  7 PagesMobility and the American Dream feed off one another, immigrants and American citizens wanting to work hard and building new inventions to make life easier. Without this American ingenuity, it might of taken the United States longer to get to where the country is now. The American Dream has helped people see all the potential that there is in the U.S. Almost all aspects of mobility relating to the American Dream are still achievable. The path to the so called American Dream might be a harder toRead MoreAmerican Dreams : The American Dream1187 Words   |  5 PagesThe American dream is what makes people from all around the world to want to move to America. The American dream is what makes America wonderful. The American dream has been categorized as an equal opportunity to attain success through hard work. The end result of the American dream for the universal people is for that character and their loved ones to be living contentedly for the rest of their lives. However, this is not the same apparition that every individual has of the American dream. The AmericanRead MoreAmerican Dreams : The American Dream1663 Words   |  7 PagesThe American Dream The American Dream is indefinable. There is no one set of words or characteristics that the entire population assigns directly to its definition. With the American population consisting of people of various races, ethnicities, ages, classes, and genders, it seems trivial to even attempt to attribute a single definition to the concept of the American Dream. It is this inability however, to be confined within one single meaning, that allows for the American Dream to govern theRead MoreAmerican Dreams And The American Dream1728 Words   |  7 PagesAmericans have been dreaming since the Mayflower arrived in the New World and the American Dream itself has withstood threats up until this very day to all of its internal characteristics: international peace, health, leadership, wealth, supremacy, and equality. H.W. Brands states in his book American Dreams that â€Å"Americans had dreamed since our national birth, and in the twenty-first century we are dreaming still†. Both Brandsà ¢â‚¬â„¢ story and Nathaniel Philbrick’s account in Mayflower assist significantlyRead MoreThe American Dream : The American Dream1014 Words   |  5 Pages The American Dream. The American Dream is made up of many different aspects and ideas. Like moving up the social , escaping poverty , freedom ,equality , pursuing our interests and passions , opinions and safety. Most of the dreams are different for an individual depending on their situation. Poverty is a struggle in life. Not having enough to eat , not having heat and shelter. For the kids , life in poverty is much tougher to overcome than those who already have help with wealth.Read MoreThe American Dream And The American Dream1088 Words   |  5 PagesIn American society, there are many norms that have become essential to citizenship, like owning a home or attending college to pursue higher education. The American Dream drove Americans to improve their living standards and live luxurious suburban lifestyles, but quickly it became evident that in order to achieve the American Dream, people were forced to take on debt. Mortgages, credit cards, and student loans became a part of regular conversation for the middle-class and were crucial to upholdingRead MoreThe American Dream : The American Dream?1106 Words   |  5 Pagesaverage, Americans work 43 hours per week out of a total of 120 hours, take out the recommended sleep time and we work 43 out of 80 total hours . Therefore we work more than half the time in our daily lives. The larger part of Americans believe in The American Dream. so employees believe in working excessively for the chance of being rich, having expensive objects and being successful. The problem The American Dream is getting less and less possible each and everyday. The American Dream is centralRead MoreAmerican Dreams And The American Dream2042 Words   |  9 PagesEvery young American aspires to the American Dream. It is an innate American idealism, encountered by members of every level of society; however, most of all affected by this idealism are those who come from humble beginnings. Those who come from a below average income, the working-class, have much to gain from this American ambition. Sadly, aspirations are in jeopardy. American capitalism does not allow the working-class individual to achieve the American Dream, because of disproportionate economicsRead MoreAmerican Dreams And The American Dream Essay2288 Words   |  10 Pagestype of fulfillment from the American Dream which prompts them to relay belief in it to the newest generation of Americans. However, nowadays, populations of Americans have become increasingly critical of the American Dream and what that dream entails. That particular group claims that the American Dream is now dead due to many different facets of society. Is it possible to demand the death of an ideal that is essentially the backbone of a powerful country such as American? There are people who argue

Why the pledge should be revised free essay sample

In Gwen Wilde’s essay, â€Å"Why the Pledge of Allegiance Should Be Revised,† the author strongly believes that the pledge of allegiance should only be used for the sole purpose of patriotism. She includes in the essay the original pledge of allegiance, which was published in 1892 and did not include the words â€Å"under God. † In 1923, the pledge was revised for the first time replacing the original words, â€Å"my flag† with â€Å"the flag of the united states,† only to be revised the following year to â€Å"the flag of the United States of America. † In 1942 the US congress officially sanctioned the pledge. Finally, In 1954 President Dwight D. Eisenhower approved the addition of the words â€Å"under God† to the pledge of allegiance, which brings us to the authors argument of why the pledge should be revised. Gwen Wilde, says â€Å"In my view, the addition of the words â€Å"under God† is inappropriate and they are needlessly divisive –an odd addition indeed to a Nation that is said to be â€Å"indivisible. We will write a custom essay sample on Why the pledge should be revised or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page † I agree with the author and believe that the words â€Å"under God† can cause hostility or disagreement between fellow Americans. I believe the pledge should be revised. I know that when I recite the pledge I do exactly what I am saying and feel proud to say it. I believe in God, so really I have never had a problem saying the entire pledge of allegiance. I do remember though, when I was in grade school a boy in my class did not recite the pledge of allegiance because of his religion. As Gwen said, â€Å"In short, the pledge which ought to unite us all, is indeed divisive. † Therefore, by revising the pledge of allegiance and omitting the words â€Å"under God,† many patriotic Americans, new citizens, and school children will be able to pledge allegiance to our flag aloud and proud instead of having to remain silent. â€Å"On Racist Speech† In the essay â€Å"On Racist Speech,† by Charles R. Lawrence III he states that he has spent the better part of his life as a dissenter. A dissenter is a person in opposition to the official party. He avoids discussions especially if they deal with the freedom of speech our first amendment right. Charles has a deeply felt apprehension about racial violence and verbal assault that minorities receive and believes it to be a matter that cannot forever be avoided. He feels that many people have abandoned those who for one reason or another make up the second class society. In the essay he gives examples like â€Å"Brown v. Board of Education† where Brown held that segregated schools gave the message that black children where unequal citizens and not worthy of attending the same school as white children. The author feels that the policies put in place to avoid segregation have vast consequences equivalent to a slap on the hand. He also feels that racial insults are undeserving of the first amendment right, since their real purpose is to hurt the helpless victims. The only regulation against such speech is only enforced when it is public, but there is no regulation to prevent it when it invades the victim’s privacy. Being second class citizen myself, I know that most victims of racist speech are skeptical of any policy that would be implemented to protect us. I feel that we need to do whatever we can to help the crisis and show those who are guilty of racist speech that minorities are just like them and the only thing that makes us different is our color, heritage, and speech.

Internal Environment Analysis of Ben Jerrys Ice Cream USA

Introduction Ben Jerry’s is a leading producer and seller of packed ice cream and dessert products. The company was founded in 1978 in Burlington, Vermont (Ben Jerry’s). In 2000, Unilever acquired the company and maintained its rapid growth.Advertising We will write a custom research paper sample on Internal Environment Analysis of Ben Jerry’s Ice Cream USA specifically for you for only $16.05 $11/page Learn More By 2012, the company’s products were sold in the United States and 34 other countries in various parts of the world (Ben Jerry’s). Ben Jerry’s attributes its success to its three part mission statement that focuses on production of high quality products, financial growth, and protection of the environment. This paper will analyze the internal environment of Ben Jerry’s using the resource based view framework. In this regard, the analysis will highlight the company’s ability to create a sustainable competitive advantage by using its resources to reduce threats and to take advantage of the opportunities in its industry. The Resource-Based View of the Firm (RVB) The RVB states that firms have unique resources that enable them to achieve competitive advantage and long-term superior performance. In this context, a firm can only achieve a sustainable competitive advantage if its resources are rare and valuable. Evaluating a company’s performance using the RVB framework involves analyzing its internal, external, and competitive environment.Advertising Looking for research paper on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More The External Environment The political environment in the ice cream industry is characterized with high regulation. In the US, Ben Jerry’s is subject to regulation by the U.S.A Food and Drug Administration (FDA), as well as, the Vermont Department of Agriculture. FDA ha s imposed stringent product labeling requirements in order to ensure that products meet health and quality standards (Ben Jerry’s). In Europe and Asia, ice cream companies are required to use only organic ingredients to manufacture their products. These requirements may limit the ability of ice cream companies to produce new products due to the high cost of compliance. Additionally, the use of packaging materials is highly regulated, thereby increasing production costs (Ben Jerry’s). At the international level, Ben Jerry’s exports from the US are subject to import duties, which reduce their competitiveness by increasing their retail prices. The performance of Ben Jerry’s is highly influence by the economic environment of its key markets. The economic crisis in markets such has the Euro-zone negatively affected the company’s financial performance in 2012 because demand for ice cream and dessert products reduced. Exchange rate variations is also an important determinate of the company’s financial performance since it exports its products from the US to other markets. In this regard, an appreciation of the US dollar against other currencies makes Ben Jerry’s products more expensive in overseas markets. This results into a reduction in the demand for the company’s products (Ben Jerry’s). Conversely, a depreciation of the US dollar against other currencies improves the competitiveness of Ben Jerry’s products by making them less expensive in overseas markets.Advertising We will write a custom research paper sample on Internal Environment Analysis of Ben Jerry’s Ice Cream USA specifically for you for only $16.05 $11/page Learn More The social environment is characterized with frequent changes in tastes and preferences among customers. This change is attributed to the rising concern among consumers about the health consequences of consuming ice cream and dessert products. In particular, costumers avoid sugary foodstuffs such as ice cream in order to prevent health conditions such as obesity. Moreover, the consumption of ice cream and dessert products is influenced by social activities such as picnics. Thus, demand for ice cream usually declines during cold seasons when outdoor activities are minimal. This, problem is exacerbated by the decreasing family size in major markets such as the US and Europe, because children are the major consumers of ice cream (Ben Jerry’s). The natural environment also determines the performance of ice cream companies. Most ice cream and dessert products are made from agricultural produce such as cocoa, milk, and bananas. The production of these products is subject to the vulgarities of the weather and pathogens or pests that endanger the survival of crops. Adverse climatic changes force farmers to use advanced farming techniques, which increase their production costs. The resulting increase in t he price of ingredients such as milk increases the production costs of ice cream firms. Competitive Environment The competitive rivalry in the ice cream industry is intense due to several reasons. First, there are very many competitors in the industry. The dominant firms include Dreyers and Haage-Dazs.Advertising Looking for research paper on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More These large companies have enormous financial resources to implement marketing strategies that benefit them at the expense of their competitors. In the US, Haage-Dazs has the largest market share of 18.2% followed by Ben Jerry’s whose market share is 16% (Ben Jerry’s). Second, most of the competitors in the industry have focused on product differentiation, thereby increasing competition. Finally, the cost of switching to other brands is very low, thereby reducing the level of customer loyalty. The high competition in the market is likely to reduce the profits and market share of firms that are not able to improve their competitiveness. Buyers in the industry consist of individuals, restaurants, and large retailers such as supermarket chains that distribute ice cream products. The large distributers have a high bargaining power because they purchase large quantities of ice cream. Individual consumers also have a high bargaining power due to the large number of ice cre am products in the market. The availability of a variety of products reduces the buyers’ switching costs, thereby improving their bargaining power. The high bargaining power of the buyers increases the level of competition in the industry as companies focus on differentiation in order to retain their customers. The main suppliers in the industry include dairy farmers, producers of packaging materials, and manufacturers of various flavoring agents (Ben Jerry’s). The suppliers usually supply undifferentiated products such as raw milk. Additionally, most of them depend on large ice cream producers as their main customers. However, the suppliers’ products are very important to ice cream producers since they determine the quality of the final products. Thus, suppliers have a moderate bargaining power, which gives ice cream producers an opportunity to negotiate for better prices for their supplies. The threat of substitute products is high due to the availability of alternatives to ice cream. These include cookies, cakes, and pies. The substitute products are more attractively priced than high quality ice cream products. Additionally, they are readily available through various distribution channels such as convenient shops. The high threat of substitutes is likely to cause a loss in market share and profits of companies whose products cannot compete effectively with the substitutes. The threat of new entrants in the industry is moderate due to three reasons. First, the incumbents have economies of scale in production since they enjoy long-term relationships with suppliers. Additionally, they control most of the main distribution channels such as supermarkets. Second, the incumbents have strong brands that enjoy loyalty among customers (Ben Jerry’s). Finally, the cost of joining the industry is high due to the huge financial capital that is required to establish production plants. The moderate threat of new entrants is an opportunity for the incumbents to increase their production in order to serve every market segment. Internal Environment: SWOT Analysis Strength First, the company has a strong distribution network. In particular, the company uses Unilever’s global distribution network to distribute its products (Ben Jerry’s). Additionally, the company has long-term franchise and retail distributorship agreements with several firms in various markets. Second, the company has a strong brand image that is known for quality and environmentalism. The company’s products are sold under quirky flavor names, which include â€Å"Chubby Hubby, Wavy Gravy, Phish Food, and Chunky Monkey† (Ben Jerry’s). These names improve the company’s brand recognition. Additionally, the company focuses on social marketing by promoting environmental conservation and sustainable production of ice cream. Third, the company has the second largest market share after Haagan-Dazs. Fourth, the company has a strong relationship with its suppliers (dairy farmers), which boosts the reliability of its milk supplies. Finally, the company’s presence in the Unilever group enables it to access financial capital to finance its expansion and product development strategies. Weaknesses First, the company’s heavy investments in multiple social responsibility programs may negatively affect its financial performance. The company allocates up to 7.5% of its pretax profits to charitable activities (Ben Jerry’s). Second, the company is yet to comply fully with the regulatory requirement of using only non-GMO ingredients in the European and Asian markets (Ben Jerry’s). Finally, the company’s sales and profits have been declining in recent years. Thus, Ben Jerry’s should hire experienced managers to improve its sales. Opportunities First, the growing health concern among customers is an opportunity for the company to produce high quality fat-free ice cream a nd frozen yogurt products. Second, the demand for high quality ice cream and dessert products is rising in emerging markets in Asia and South America. Thus, the company should expand by joining markets in these regions. Third, change in tastes and preferences is an opportunity for the company to extend its product line by introducing more flavors or new products to serve niche markets. Finally, the moderate power of the suppliers is an opportunity for the company to negotiate for low prices for its supplies. Threats The threats in the industry include the following. First, economic downturn in major markets such as Europe is a threat to the growth of the company’s sales and profits. Second, increasing health concerns among customers is a threat to the company if it is not able to develop products that meet customers’ health needs. Third, the high competitive rivalry in the industry will severely reduce Ben Jerry’s market share and profits if it is not able to m aintain or improve its competitiveness. Fourth, high regulation may force the company to exit some markets if it is not able to comply with all regulatory requirements. Finally, adverse climatic changes may reduce the supply of key ingredients such as milk and cocoa, thereby increasing the company’s production costs. Analysis of the Company’s Competitive Advantage Valuable Resources Companies can only achieve a competitive advantage if they posses valuable resources. A resource is valuable if it can enable a company to formulate and implement strategies that enhance efficiency and effectiveness. In this regard, Ben Jerry’s valuable resources include its global distribution network, strong brand image, social marketing strategies, and long-term relationships with dairy farmers. Using Unilever’s global distribution network enables the company to achieve its market expansion objectives by joining new markets. The company’s strong brand image coupled with its social marketing strategies such as environmental conservation helps it to improve its customer loyalty. Consequently, the company is able to defend its market share, despite the high competition in the industry. The long-term relationships between the company and dairy farmers enable it to access reliable supply of high quality milk. For instance, milk supply from the US increased from 92% in 2011 to 109% in 2012 (Ben Jerry’s). Rare Resources Valuable firm resources can only create competitive advantages if they are rare among the firms in the industry. Ben Jerry’s rare resources include the following. First, the company’s long-term partnership with dairy farmers is a rare resource since its competitors are not pursing a similar strategy. Second, the company has the most extensive social marketing campaign and investments in environmental protection. This strategy is not only rare, but also enables the company to reduce its production cost and serve customers who are concerned about their environment. Third, Ben Jerry’s distribution network is a rare resource. Unlike its existing and potential competitors who have to establish their own distribution channels, Ben Jerry’s uses a pre-established global distribution network (Ben Jerry’s). Consequently, the company is able to react to the threat of new entrants, as well as, existing competition by joining new markets ahead of its competitors. This enables the company to enjoy first-mover advantages in new markets. Imitable Resources Valuable and rare resources create competitive advantages only if they are imitable. Concisely, the difficulty in imitating valuable and rare resources prevents competitors from accessing similar resources to improve their competitiveness. Ben Jerry’s resources are imitable due to their unique historical conditions. For instance, the company began its partnerships with dairy farmers in major milk producing countries such as Denmark over twenty years ago when other ice cream producers did not care about their milk suppliers. Additionally, the company developed a three-part mission statement in its initial stages of development (Ben Jerry’s). The three-part mission statement focuses on sustainable production of high quality ice cream products, improved financial performance of the firm, and improving the welfare of the society. This mission statement has become part of the company’s organizational culture, thereby enabling it to achieve its performance indicators. The company’s resources are also imitable due to their social complexities. For instance, the company has established a good reputation among its suppliers since it supports them through high prices and technical assistance. Similarly, the company has a strong brand loyalty since customers have always associated its products with attributes such as high quality, safe, and reliability. Moreover, the company has developed an organizational culture that focuses on environmental conservation, thereby enhancing the implementation of its strategy of sustainable production of ice cream and frozen yogurts. Substitutability Valuable, rare, and imitable resources can create a sustainable competitive advantage if they lack substitutes. The degree to which Ben Jerry’s resources can be substituted is limited due to several reasons. First, though other firms can collaborate with dairy farmers, their partnerships may not be as effective as that of Ben Jerry’s. For instance, Ben Jerry’s pays its milk suppliers above industry prices. This makes it difficult for Ben Jerry’s suppliers to switch to other ice cream producers in the industry. Second, it is difficult to develop an organizational culture that is similar to that of Ben Jerry’s because employees’ values and perspectives towards their employers vary from company to company. Conclusion This paper has analyzed th e internal environment of Ben Jerry’s using the resource-based view framework. The company’s strengths include its strong brand image, large market share, global distribution network, and strong relationships with its suppliers. Its weaknesses include declining profit margins, inability to comply fully with regulatory requirements and huge investments in social responsibility initiatives. The opportunities in the industry include expected increase in demand for high quality and safe ice cream and dessert products. However, high competitive rivalry and regulation threaten the performance of the company. Despite the threats in the industry, the company is capable of sustaining its competitive advantage because it has valuable, rare, and imitable resources. Works Cited Amason, Allen. Strategic Managament: From Theory to Practice. New York: Routledge, 2010. Print. Ben Jerry’s. Our Company. Ben Jerry’s Ice Cream USA, 30 Dec. 2012. Web. Davis, Chris, Don Bla yney and Steven Yen. â€Å"An Analysis of At-home Demand for Ice Cream in the United States.† Journal of Dairy Science 12.9 (2009): 6210-6216. Print. Katsioloudes, Marios. Strategic Management. London: Butterworth-Heinemann, 2006. Print. Kazmi, Shah. Marketing Management. New Delhi: Anurag Jain, 2007. Print. Tenn, Steven, Luke Froeb and Steven Tschantz. â€Å"Mergers when Firms Compete by Choosing both Price and Promotion.† International Journal of Industrial Organization 28. 6 (2010): 695-707. Print. 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